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Anato is a regenerative lifestyle brand based in Santa Cruz, CA. They create exquisite skincare products that nurture your body and the Earth.

This 'closed-loop' business model is based on using renewable resources (tree crops and perennial plants) to create products that offer solutions to plastic pollution and inform about regenerative agriculture. 

They aim to go far beyond sustainability (sustaining the land) and instead, reach for the regeneration of our planet through tree-planting.